How to get structured feedback on proposals, content, campaign plans, and strategy docs from multiple expert perspectives -- all informed by your client's context.
Overview
Before you send a proposal, publish a blog post, or present a campaign plan, you can ask Armbrain to review it. The review uses four simulated expert perspectives at once. Reviewers use your client's brand, goals, stakeholders, and recent decisions. Their feedback is specific, not generic.
When to Use This
- You are about to send a proposal or SOW to a client and want a sanity check
- You have drafted content (blog post, email sequence, social copy) and want feedback before publishing
- You are presenting a campaign plan and want to stress-test it from multiple angles
- You want a second opinion on a strategy document before a board meeting
Running a Review
Share the document and ask for a review:
"Review this proposal before I send it to Acme"or use the /cmo-write command in review mode:
/cmo-write review this proposal: [paste]Then paste or attach the document when prompted.
How it works: document review is a workflow, not a single Armbrain tool call. Claude reads your document and pulls context from the active client mind (brand voice, stakeholders, recent decisions). It reviews the document from each expert perspective. There is no dedicated "review" endpoint on the server. Claude uses Armbrain's memory layer to inform its review.
The Expert Panel
Every review includes four default reviewers:
| Reviewer | What They Focus On |
|---|---|
| Strategist | Does this align with the client's goals? Is the positioning solid? Any strategic gaps? |
| CFO | Are the numbers realistic? Is the ROI claim defensible? Budget concerns? |
| Client Advocate | Would the client understand this? Does it address their stated needs? Any red flags from their perspective? |
| Competitor Analyst | How does this compare to what competitors offer? Any claims that could be challenged? |
Depending on what type of document you are reviewing, an additional expert may join the panel:
| Document Type | Bonus Reviewer |
|---|---|
| Proposal or SOW | Legal -- contract terms, liability, scope creep risk |
| Content or blog post | SEO Specialist -- keyword usage, search intent alignment |
| Campaign plan | Media Buyer -- channel mix, budget allocation, targeting |
| Brand strategy | Brand Consultant -- consistency, differentiation, positioning strength |
What You Get Back
The review output is organized into four sections:
- Executive Summary -- the consensus view across all reviewers. Is this ready to send, does it need minor edits, or does it need significant rework?
- Per-Reviewer Feedback -- each expert's assessment, including:
- 2-3 strengths
- 2-3 concerns (ranked by impact)
- Specific suggestions with exact text changes where appropriate
- Ranked Action Items -- a priority-ordered list of what to fix, drawn from all reviewers
- Contradictions -- if reviewers disagree (e.g., the Strategist loves the positioning but the Competitor Analyst sees a vulnerability), those tensions are called out so you can make the judgment call
Client Context Makes It Better
Each reviewer has access to your client's Armbrain data:
- Industry and brand positioning
- Key stakeholders and their priorities
- Recent decisions and meeting outcomes
- Brand voice guidelines
This means feedback is specific. Instead of "consider your audience," the Client Advocate might say "Sarah (VP Marketing) expressed concern about budget overruns in your last meeting -- the 15% contingency line may raise a flag."
If no client is active, the review still works but with general context. You will see a note: "Review is general -- switch to a client for personalized feedback."
Handling Long Documents
For documents over 50 pages, the review focuses on the executive summary, first 10 pages, and conclusion. A note indicates the review is partial. For the most thorough feedback, keep documents under 50 pages or break them into sections.
Saving and Referencing
Reviews are not automatically saved. If you want to keep the review in the client's client mind for future reference, say:
"Save this review to the client mind"Once saved, you can find it later:
"Find the review I ran on the Acme proposal"Tips
- Review before every client-facing send. Run a review before client-facing sends to catch issues that are easy to miss.
- Disagree with a reviewer? Say so. Armbrain notes your disagreement as a preference, so future reviews adjust to your judgment.
- Use it for internal docs too. Campaign plans, strategy decks, and quarterly reviews all benefit from a multi-perspective check.